HSBC's Time of Flux

Adam speaks to Campaign Asia about the HSBC brand's current challenges.

By Adam Charlton · 23 September 2020
Posted in
Insight

Read the full article here.

 
 

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About the author —

Adam moved to Hong Kong in 2012 and founded the branding agency BrandCraft. Adam has built brands for companies at every growth stage and has consulted for some of the world’s most recognised companies.

 
 
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